The British Motor Museum has unveiled its program of Easter holiday activities, offering families a range of automotive-themed experiences from April 5-27.
The museum, home to more than 400 British classic, vintage, and veteran vehicles, will present several specially designed activities for children, including puzzle trails, craft sessions, and interactive tours throughout the three-week holiday period.
“We have a basket brimming with activities for our younger visitors to enjoy all through the holidays, along with our classic Easter egg hunt around the Museum over the Easter weekend,” said Emma Rawlinson, Lifelong Learning Officer at the British Motor Museum.
Visitors can participate in “Crack the Code,” a family trail that challenges children to solve puzzles hidden throughout the exhibits. The activity, available daily, aims to develop problem-solving skills while teaching participants about the importance of codes in everyday technology.
For creative youngsters, the “Hatch Your Own Car” craft activity transforms simple egg-shaped card structures into unique vehicle designs. Using various crafting materials, children can design and create their own automotive masterpieces to take home.
The museum will also offer the “Egg-straordinary Tour,” where children can join resident car experts Maggie Dwyer or Barry Wheeler to learn about buying and selling vehicles. The interactive experience takes participants on a journey through the museum’s extensive collection, encouraging them to evaluate different models and imagine themselves as car dealers.
During the Easter weekend itself (April 18-21), the museum will host a traditional Easter egg hunt among the historic vehicles, adding a seasonal twist to the automotive experience.
New to the museum’s calendar for 2025 are “Mellow Mondays,” with the first scheduled for April 7. These events feature afternoon “Relaxed Hours” from 3-5 p.m., providing a quieter museum environment designed for visitors who prefer or require a less stimulating atmosphere.
The museum will also hold its first Access Day of the year on Thursday, April 24, showcasing a range of accessible activities and initiatives. The day will include extended opening hours, touch and access tours, specially-adapted crafts, and SEND & sensory bags, highlighting the museum’s commitment to inclusivity.
Dr. Jonathan Harris, museum accessibility expert and consultant to several UK heritage sites, noted that such initiatives are increasingly important. “Museums are recognizing that creating truly inclusive experiences requires thoughtful programming throughout the year. The British Motor Museum’s combination of sensory-friendly sessions and accessible activities represents current best practice in the sector.”
Family tickets are priced at £46 in advance (£52 on the day), with individual adult tickets at £17 in advance (£20 on the day), concessions at £15 in advance (£18 on the day), and children aged 5-16 at £9 in advance (£10 on the day). Children under five enter free.
All tickets can be converted to annual passes at no additional cost, allowing unlimited returns throughout the year—a particularly attractive option for families planning multiple visits during school holidays.
The British Motor Museum, located in Gaydon, Warwickshire, houses the collections of the British Motor Industry Heritage Trust. In 2014, the Trust gained coveted designated status from Arts Council England, confirming that its collections are of national significance.
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